Posts Tagged “advertising”

What the Hell is the New York Times Doing Selling Subscriptions Inside the ‘Wal-Mart of New York City?’

by Dan Oshinsky on December 12, 2011

I was in New York City last week, and I went shopping with a friend. Or, more accurately: She went shopping, and I came along to try on funny hats and annoy her. Nevertheless: She took us to a store north of Columbus Circle. I’d never heard of the store before. It was called Century (…)

An Open Letter to the PR Firm That Represents AT&T Regarding Potential Dunk Tank Promotional Opportunities.

by Dan Oshinsky on September 20, 2010

Dear Fleishman-Hillard, You’re the PR agency that represents AT&T. They’re one of your biggest clients. They’re also one of the largest companies on the planet, and for the last few years, I have been among the millions of AT&T customers who have come to decide that they are totally screwing me over. I pay AT&T (…)

JetBlue’s $1 Million Twitter Hashtag.

by Dan Oshinsky on August 18, 2010

Two different airlines announced an incredible deal yesterday: for $500, the buyer can fly anywhere the airline flies, with unlimited flights, for one month. This made a big splash, obviously, in the news. But I found out about it first through Twitter. One of the airlines offering the sale is JetBlue, who frequently pushes exclusive (…)

Proof That Advertisers Are Microtargeting Ads to Jews.

by Dan Oshinsky on December 8, 2009

Back in April, I wrote about how I believed that advertisers were specifically courting the ridiculously niche audience of Jews in Columbia, Mo.  The idea seemed both outrageous and entirely plausible. Now, via this MediaPost article, here’s proof that someone really is microtargeting to Jews.

Read This, and Every Time You See the Word “DVR,” Insert “The Internet” Instead.

by Dan Oshinsky on November 1, 2009

The New York Times has an interesting article today about the DVR and its impact on TV viewing. The article notes that TV execs once feared the DVR. Now, they love it. What happened? It’s a cycle that happens with any revolutionary technology: 1. The technology is created and released to the public. 2. The technology (…)