Posts Tagged “advertising”
I was in New York City last week, and I went shopping with a friend. Or, more accurately: She went shopping, and I came along to try on funny hats and annoy her. Nevertheless: She took us to a store north of Columbus Circle. I’d never heard of the store before. It was called Century (…)
Dear Fleishman-Hillard, You’re the PR agency that represents AT&T. They’re one of your biggest clients. They’re also one of the largest companies on the planet, and for the last few years, I have been among the millions of AT&T customers who have come to decide that they are totally screwing me over. I pay AT&T (…)
Two different airlines announced an incredible deal yesterday: for $500, the buyer can fly anywhere the airline flies, with unlimited flights, for one month. This made a big splash, obviously, in the news. But I found out about it first through Twitter. One of the airlines offering the sale is JetBlue, who frequently pushes exclusive (…)
Back in April, I wrote about how I believed that advertisers were specifically courting the ridiculously niche audience of Jews in Columbia, Mo. The idea seemed both outrageous and entirely plausible. Now, via this MediaPost article, here’s proof that someone really is microtargeting to Jews.
The New York Times has an interesting article today about the DVR and its impact on TV viewing. The article notes that TV execs once feared the DVR. Now, they love it. What happened? It’s a cycle that happens with any revolutionary technology: 1. The technology is created and released to the public. 2. The technology (…)