Tag Archives: do the work

My Little Brother is Lazy. But What I Can Really Do About It?

Sam O

My little brother is — and I say this with all the love that I can muster — the laziest little shit I know.

I just got off the phone with my mother. She told me that ever since he got back from college, he’s been sleeping in until 2 p.m. every day. She wants to get him tested for mono. She thinks something’s wrong with him.

There’s nothing wrong with him. He’s just 19 years old, and the only difference between him and Garfield the cat is that Garfield sometimes makes his bed.

Sam O, despite that laziness, actually pulled off an amazing internship this summer. It starts Monday. He’s also got a dream job in mind, and that company has offered him the opportunity to do some volunteer work on weekends.

Whether or not Sam O takes advantage of any of this is really up to him.

There’s something I’ve learned over the years, and it’s that no matter the situation, there’s only one way you can really learn something:

Your own way.

You cannot be told to do something. Comments from friends and strangers can spark something in your head, but the only action comes when you decide to take it.

And often, that action only comes when you’ve hit bottom.

I hope Sam O takes advantage of his opportunities this summer. I hope he works hard. I hope he changes his sleeping habits. I hope he decides to get off his lazy ass and join a gym.

I hope all of these things for Sam, but I know that no number of calls or texts or emails will change his habits.

He will do what he wants to do. He will learn when he wants to learn.

It is his road, and the best I can do is to support him and hope that he learns sooner rather than later.

Ferris Bueller, You’re Still My Hero.

I had a Twitter back-and-forth with Therese Schwenkler last week. She’d just written an awesome post about Derek Zoolander and finding yourself.

And I joked: “Zoolander” is a classic, but I think my lifestyle (and Stry.us) is more based on “Ferris Bueller’s Day Off.”

Except I wasn’t really kidding.

There’s a whole lot of Ferris in everything I’ve been doing these last two years. The attitude. The rejection of norms. The inability to play by any sort of rules.

Seriously, it’s all there.

But don’t take my word for it. Take Ferris’s:

Ferris: Hey, Cameron. You realize if we played by the rules right now we’d be in gym?

The rules were laid out pretty clearly for me in high school: Get good grades. Get a good SAT score. Go to a good school. Get a good job. Go to a good grad school. Get a better job. Have kids. Coach a soccer team. Send your kids through the same cycle. Retire. Move to Boca.(1)

I can’t remember a single class that taught me that doing what I’m doing now was possible. I was trained to go out and be a part of the existing workplace, to serve my bosses well, and to maybe get the chance to work my way up to boss one day.

This? They mentioned lawyer, doctor and firefighter, but they never mentioned this.

If I played by the rules, I’d be out in the journalism world starting a second or third job as a professional Facebooker by now. Instead, I’m building a start-up.

So I’m not big on rules these days. I think we make our own rules around here.

Cameron: Okay Ferris, can we just let it go, please?
Sloane: Ferris, please. You’ve gone too far. We’re going to get busted.
Ferris: A: You can never go too far. B: If I’m gonna get busted, it is not gonna be by a guy like that.

There have been times when I’ve been told it’s time to give this up. It’s gone on too long. It’s gone too far.

Hell, no.

Every time I get that sense, I push it even a little further. I’m not going to let the doubters keep me from taking Stry.us as far as I can take it.

Our site’s getting old? Let’s build the most beautiful new news website on the planet. Our team’s not big enough? Let’s hire a few guys. Hell, let’s hire five.

Let’s try some live events. Maybe one live events partner’s not enough. Let’s find another.

Let’s tell some stories online. And while we’re at it, let’s syndicate ’em. Online. And in print. And hey, why not?: Let’s do it on the radio, too.

All that’s happening this summer with Stry.us.

Ferris was right: Don’t set limits for yourself. Break beyond them.

Ferris: Look, it’s real simple. Whatever mileage we put on, we’ll take off.
Cameron: How?
Ferris: We’ll drive home backwards.

Yeah, I had a couple of crazy ideas when I started Stry.us. Some worked. Most didn’t.

The crazy ideas keep coming. I’m not sure if any of them will work, but I’m going to push my team to try them anyway. One or two might turn into something big.

Do first, ask for forgiveness later.

Cameron: We’re pinched, for sure.
Ferris: Only the meek get pinched. The bold survive.

One of my earliest Ferris lessons: Get yourself out of a jam once and you’ll know you can do it again.

And again.

And again.

I’m not trying to end up in trouble. I swear I’m not.

It’s just that… trouble sometimes finds me. And when it does, it’s good to know that I’ve always been juuuuuuust smart enough to get myself out of it in the past.

Knowing that I can find an escape again helps in tricky situations.

Ferris: This is my ninth sick day this semester. It’s pretty tough coming up with new illnesses. If I go for ten, I’m probably going to have to barf up a lung, so I better make this one count.

Part of me keeps thinking about the end. About the untimely demise of Stry.us. I have this recurring fear — not a nightmare, just a fear — that somebody’s going to show up one day and tell me, straight up: Dan, it’s been a nice ride. But, uh, we made a mistake. It was supposed to be somebody else on this crazy journey. Turn in your press pass. You’re needed on the fryer at McDonald’s now.

I still might end up on the fryer. But I’m not going to go quietly. I’m going to do like Ryan Adams told me and burn up hard and bright.

Hell, I might end up in a place I didn’t expect/want, but I’m not going to spend my days there wondering what might’ve been if I’d just put in a little more work on Stry.us. I’m not going to leave any “what ifs” on the table. I’m trying everything I can right now.

Ferris: A person should not believe in an -ism, he should believe in himself. I quote John Lennon, “I don’t believe in Beatles, I just believe in me.” Good point there. After all, he was the walrus. I could be the walrus.

The -ism here: All those conventional journalism beliefs I was taught. Time to challenge them all.

And another thing: Be yourself! Not a bad lesson, either.

Ed Rooney: I did not achieve this position in life by having some snot-nosed punk leave my cheese out in the wind.

I like it when traditional news folks tell me that I’m messing with their shit. It means they’re scared of what I’m doing. And if they’re scared, that probably means I’m trying something a little bit risky.

Risky is good. Journalism needs some risk right now. It needs experimentation.

It needs something like Stry.us.

I’m not trying to leave anybody’s cheese out in the wind, but if we do this right, the Stry.us team might build something that saves somebody else’s bacon.

Ferris: Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.

The best Ferris Bueller advice of all.

I’m 24, almost 25. I’m not waiting around for retirement here. I’m young, I’m dumb, I’m hungry. These are amazing years, and I’m trying to build something great with them.

So I tell you now: Be like Ferris. Be a little too bold. Get up and dance a little too hard. Drive a little too fast. Kiss the girl a little too long.

We may not be able to save Ferris, but I want to keep his spirit going.

Bueller? Bueller?

Yeah, he’s still alive here at Stry.us.

  1. Okay, maybe not the Boca part.

Just Once, I Wish Someone Would Ask Me: How The Hell Are You Still Here?

So it’s Tuesday afternoon, and I’m in an almost empty TV studio in the middle of Springfield. I am sitting next to Leigh Moody, news anchor at the local ABC station. I am the guest for the 4 p.m. news “Close-Up” interview.

The countdown goes “4.. 3… 2…,” and then Leigh turns to me and asks me the question that a lot of people ask, which is: How did Stry.us start?

And it’s the funniest thing. Because everyone — EVERYONE — wants to know how this thing started. But hardly anyone asks the really big question, which is:

How the hell is this thing still going?

I’ve started plenty of things that never went anywhere. But I’ve never started anything that’s lasted quite like Stry.us.

And that thought was rattling around in my brain when I hopped in the car after Leigh’s interview and turned on the radio. Dylan’s “Like a Rolling Stone” was playing, and Bob was already through the first verse. And he sang:

How does it feel /
To be on your own /
With no direction home

And it all just kind of hit me at once. That’s what this has been — this solo journey, with no discernible course. Some projects are linear. Some have a definite road.

The path for Stry.us has been more of a squiggly.

I didn’t know what this thing was going to become two years ago. In my initial pitch for Stry.us, I talked about filming YouTube videos and wearing sponsored logos — like a NASCAR driver. (Seriously.) I was especially clueless back then. This thing’s gone through so many iterations that I’ve lost track of them all. It’s been a solo operation. A news syndicate. It went through a period of nothing, and then a few periods of serious somethings. And now?

Now it’s taking real shape, because I’ve paired it down to an incredibly simple mission. Stry.us is about two questions:

1. What matters to people?
2. And how do we tell great stories about those things?

It is the simplest thing in the world. And people get it. In my meetings this week in Springfield, I’m seeing that twinkle in the eye when I talk about Stry.us. People love the idea. They get the idea. The love what we’re doing with our reporting.

After two years, I finally got okay with the idea that we’re just a band of reporters in pursuit of really great storytelling, and we don’t need to be anything more. We’re focused, we’re uncomplicated and we’re really starting to go places.

So, Bob, you wanna ask me, How does it feel?

It feels pretty damn good.

Keep Stabbing. Keep Going. Keep Working.

I remember seeing the band Phoenix in Austin three years ago. It was at the Austin City Limits Festival. It was just an afternoon slot on a Friday — not quite primetime –but a massive crowd showed up. Even the band’s lead singer admitted that day that it was the biggest crowd they’d ever played for.

And it showed. They were very good — Phoenix’s songs are layered and powerful and super dancy — but they weren’t electric. Their music was fantastic, but the band didn’t look quite ready to perform on such a big stage.

Then I saw them a year later in Denver. It wasn’t even the same band. The singer was climbing up scaffolding on the stage and singing from high above his bandmates. At one point, the band just stopped mid-song, their instruments still reverberating, and walked off stage. The crowd — this was at another festival, mind you — started to leave the stage. And then the band rushed right back out and kept playing. The crowd flooded back in, a stampede of people jumping and screaming and generally losing their minds.

It was epic.

Maybe they weren’t ready for the big stage in Austin. Maybe they didn’t know what they were doing yet.

But they went out and played anyway. They started before they were ready, and they found themselves through doing the work, night in and night out.

The same holds true for Florence & the Machine. I saw her open for U2 last summer in Baltimore. She was very good. The crowd knew her music. But there was simply no way she was prepared to play for 60,000 people that night.

Then I saw her on Thursday in New Orleans. She blew the crowd away. She looked completely comfortable on stage. Her banter was good. When she told the crowd to jump, they jumped. When she told every guy in the crowd to grab their girlfriends and put them up on their shoulders, 500 women popped up in the air.

It’s an amazing thing to watch someone find who they are and embrace it, and to watch the crowd embrace it, too. But even the best — even the biggest rock and roll acts in the world — struggle to find themselves at first. I’ve seen it with Phoenix, and I’ve seen it with Florence.

It’s only through doing the work that we find our way.

Like Teller (of Penn and Teller) once said:

Get on stage. A lot. Try stuff. Make your best stab and keep stabbing. If it’s there in your heart, it will eventually find its way out.

Go out today and put yourself into the world. Take a step towards doing the work you really want to do.

How to Get Your Ass Moving.


Some mornings you wake up, and

-You can’t find your keys.
-The gym’s closed.
-The highway’s blocked.(1)
-Oh, and it’s raining, and you accidentally left your couch cushions outside on the porch to dry.

That was the last 45 minutes for me.

And I know from experience: I can let this drag on as long as it wants. There are mornings where it’s an endless parade of things that can and will go wrong. Give it 20 more minutes and I’ll be on the side of the road trying to fix a flat tire. And then it’ll start raining again.

Murphy’s Law rides shotgun, somedays.

So this is a restart kind of morning for me. Things get off wrong, and I have to bring it all back to zero. Turn off the engines. Breathe. Maybe sit down at a diner with a stack of pancakes and find my center again. Maybe I’ll hit the gym, or run an errand or two. I’ll go through what’s wrong and figure out how bad the damage is. Often, it’s just a series of little things that I’ve built into something much bigger.

Bad breaks happen. Bad things happen.

But I can’t afford to lose an entire day of work because things aren’t going my way. That’s why I have to know when it’s time to stop the slide. I have to know when it’s time to restart.

This applies to your work, too. You will do work that goes nowhere. You will have days where you hit dead ends.

Recognize when things just aren’t breaking your way. Step back and give yourself room. Give it a few minutes for something else to take hold in your mind. And then come right back to the work at hand.

Some mornings, it all lines up for you. Every light’s a green. You’re fully in the zone.

Those days are fun.

But they don’t come around every day. And the work has to get done every day.

Know when you need to stop and restart. Just stop. Breathe. Grab some pancakes.

When you’re ready, you’ll find the zone again.


That photo of a donkey was taken by Jordan Butler and published on Unsplash.

  1. Here’s looking at you, donkey in the road. And yes, Grandma, he’s the ass I’m talking about in the title. I wouldn’t use that kind of language on the blog otherwise :-)

Better Passes, Better Catches: How To Live Your Life the Bethesda Magic Way.

The year was 1996. OJ went on trial in California. Michael Johnson ran away from everyone at the Atlanta Games. Garry Kasparov lost to an IBM computer in chess.

And, probably most notable of all: The Bethesda Magic recreational basketball team was formed.

I was one of the original Magic. There are many things I could say about Bethesda Magic basketball. I could tell you that in 1999, one of our players played an entire game in blue jeans. I could tell you that for several years, more players on the team owned Rec Specs than basketball shoes. I could mention that for several seasons running, a player on our team attempted to score on the wrong basket.

I should probably also mention that we were not very good.

It wasn’t until our 15th game as a team — the final game of our second season — that we won a game by anything other than forfeit.

But we ended up playing for 10 seasons. In our final three seasons, we actually won more games than we lost. By the end, we started to actually learn things. We didn’t totally suck.

I remember that decade of rec basketball fondly. Most of all, I remember the lessons that our coach — Coach Dinerstein — taught us. He was not a very good coach, by pretty much any metric through which you measure basketball coaching ability. We all probably knew more about basketball than Coach. But in his own way, he taught us a lot about basketball.

And if I may be bold enough to say: Some of his lessons remain true today.

Master the Fundamentals

If there’s one thing that I’ll always remember about Coach, it’s that he spent more time talking about passing than any coach I’ve ever seen. Our practices were 65 percent passing drills. We practiced bounce passes and chest passes all night long, with Coach walking around yelling, “Throw better passes! Make better catches!” This was rather necessary, because when we started, none of us could pass. I was particularly fond of throwing behind-the-back passes from the high post. The problem was that nobody ever caught them.

So we spent a lot of time practicing our passes and catches. We were determined to be more fundamentally sound than any other team in our league.

And by 12th grade, we were! Nobody threw a bounce pass like the Bethesda Magic. Our passes were crisp, our catches were clean.

Coach knew that great teams start with great teamwork. The best teams share the ball. So that’s what he made us do, every practice for 10 years.

Understanding What’s Important

Of course, there’s a catch to the all-passing, all-the-time practices: We didn’t really practice shooting. So we’d pass it beautifully in games. But then somebody would be open, and we’d yell, “Shoot!,” and that player would be forced to actually heave the ball at the basket. It rarely went in. And that’s kind of an issue in a game where scoring points matters.

Ultimately, you have to know what’s most important in your quest to do the work right. If you’re a small business, it doesn’t matter if you’ve mastered social media and if you’ve got a YouTube video that’s gone viral. If your product stinks, you’re not going to be in business very long.

We were a basketball team that couldn’t shoot, and if you can’t shoot, you can’t win. This was a fairly big hole in our overall basketball strategy.

Whenever I master a new skill, I try to ask myself: How does this change the way I do my work? If it doesn’t bring me a step closer to doing better work, then I need to refocus on different skills.

Keep Things Simple

In about sixth grade, Coach decided we were ready to add set plays to our game plan. We had two plays. Coach decided that when we ran Play no. 1, our point guard would yell out the name of a fruit. When we ran Play no. 2, our point guard would yell out the name of a vegetable.

In games, our point guard was fond of yelling out, “Tomato!,” which typically led to the team running both plays simultaneously.

We didn’t score very often.

There was one team in our league, though, that ran a play well. This was kind of amazing, actually. Sixth graders aren’t typically smart enough to do anything well that requires mass coordination.

This team’s play was called “UConn.” They ran it after every basket they scored. “UConn” was the call to set up their pressure defense.

Here’s how it worked: Their entire team swarmed the ball in the backcourt until our point guard turned it over. Then they took the ball and shot a layup.

It was a stupid play. It was painfully simple. It was basically five guys running at the ball simultaneously. It wouldn’t work on any team with players taller than 5’3”.

But none of us had hit puberty. So it worked. Every. Single. Time.

Simple things can be effective things, too.


Remember to Enjoy the Work

We were not very good. And if we had taken ourselves seriously, we wouldn’t have made it past the first season.

But we loved our teammates. We loved playing together. We were happy playing basketball together — even when we didn’t win.

And while other teams were in their huddles, yelling at each other, we were goofing around in ours.

Work should be fun. It can sometimes be stressful, and agonizing, and difficult.

But if it’s never fun, that’s a problem.

We lost more than we won. But nobody ever looked at us after a game and thought that we weren’t enjoying ourselves.

All these years later, my teammates from the Bethesda Magic are still some of my closest friends. We made a hell of a team.

Were we any good? Not really.

But we were everything I want from any team I’m a part of. We had fun. We knew our roles. We played together. We learned a lot.

Although I’m not sure if any of us will ever be totally sure whether a tomato is a fruit or a vegetable.

The Four Types of Haters You’ll Meet. (or: Beware The Wrath of The Rainmakers!)

I’m a member of a local Toastmasters club(1), and one of our members gave a talk last week that was so good, I begged him to let me republish the key themes here on the blog. The talk was by Kenny Freeman, a Columbia, Mo.,-based communications specialist. The talk was titled, “The Wrath of the Rainmakers.” I’ve adapted his words for the blog.

So here’s the secret: If you decide to do the work and take on your own dreams and ambitions, you’re going to hit a few walls. Building something from nothing — a song, a book, a company — takes a lot of work and a lot of persistence. If that sounds hard, it’s because it is.

You will run into walls when you’re doing this work. The biggest wall comes in the form of the doubters and the haters. They are out there. And if you’re doing really good work, they will find you. They will come at you with all the hate and negativity that can shut down good work before it even begins.

Call these people The Rainmakers. These are the people who will rain on your parade — if you let them.

There are four types of Rainmakers in our world. They are:

The Pirates: These are the people who exist to steal your dreams. They see what you’re doing and want it for themselves. They’ll try to get to you with their jealousy and their anger. Ward them off. They want what you have — but they’re not willing to do the work themselves to achieve it.

The Guardians: These are your friends and family, who want to protect you from embarrassment or failure. They’re often going to try to keep you from doing things that might be risky. But in the process of protecting you, they’re also keeping you from trying something that might succeed — or at least lead to growth. They’re not rainmakers in the traditional sense — there’s no hate here — but they are holding you back. And they’re an obstacle between you and the work you want to do.

The Gatekeepers: They represent the status quo.(2) They do not want to see anything in their world change. Their life is comfortable, and what you’re trying to do will affect their routine. They want to stop you before that happens.

Yourself: There is no greater hater than the one inside your own mind. It is so easy to convince yourself of the reasons not to do something. You can crush your own dreams with self-doubt and fear.

It takes insane courage to do good work. Believing that you can do it – and do it right — is so crucial. Don’t be afraid to take the first step. It is better than no step at all.

So don’t fear The Rainmakers. They only have as much power as you give them.

Give them nothing. Just do the work you need to do. Go prove them wrong.

  1. Toastmasters is an international organization devoted to helping people practice their public speaking and leadership skills.
  2. Kenny jokingly referred to them as the “status crows,” and now I’m never going to be able to see the crows from “Dumbo” without thinking of his speech.

The Importance of Believing That It *Can* Get Done.

When I was three years old, I found a red pan in my preschool classroom. I used to walk around with this red pan and pretend to play guitar on it. There is a photo of me that my parents still hang onto. I have big, fat cheeks, and goofy, green overalls, and I’m soloing away at a red, plastic pan.

As I got older, I got rid of the pan, but the air guitaring remained. When I was a kid, I was always pretending to play guitar.

But weirdly, I never actually learned to play. I tried the recorder in third grade. Mom offered to let me play clarinet in fourth grade, but I didn’t even consider that an instrument.

Guitar? I never played guitar.

And then I got to college. Freshman year, there was a kid down the hall named Nate. Nate played guitar. He played in bands. He asked me if I wanted to live in his off-campus house sophomore year.

I agreed on one condition: He had to teach me how to play guitar.

So I bought a Martin guitar that year — dark mahogany, a deep sound. I spent the first three months playing three chords, over and over: C, E minor and D minor. In that order. Over and over.

My roommates grew to hate C, E minor and D minor.

Dan, air guitaringBut I kept playing.(1) By the end of the year, I had a few songs under my belt. I couldn’t play with rhythm. I messed up often.

But I could finally say I could play guitar.

I kept going. Junior year, I started to gain rhythm. Senior year, I actually figured out how to use a capo and play different sounds.(2)

My first year out of college, I accidentally discovered how to correctly play bar chords. That took me a year or so to master.

By the time this year came around, I wasn’t all that bad. I could play harmonics. I could play semi-complex rhythms. You could yell the words “Free Bird” at me and I could sing the guitar solo while simultaneously playing the rhythm.

But as far as my live guitar playing experiences were concerned, it was still pretty much limited to a lot of me, in front of the bathroom mirror, belting out Springsteen(3), and occasional fireside guitar sessions at the beach.

Which is why I decided to give a TED talk this year in which I would play guitar while simultaneously leading a group sing-along.

Here’s the thing: I love TED talks. They’re inspiring, and they’re right on that line between entertaining and informative. That’s the line I’m always trying to toe.

And I’ve always wanted to play guitar in front of a large group of people. I’m not a musician. I don’t play in a band. I don’t get a lot of moments to feel like a rockstar.

So a TED talk about U2 in which I play guitar and lead a sing-along? Hell yeah! Let’s do this thing! No sense in getting in the ring if you’re not going to throw your weight around, right?

I mean, I asked myself: Did I care enough to put myself behind something I’m really passionate about?

I love playing guitar. I’ve always loved it. I was obsessed with it long before I actually started playing.

And here came a crazy opportunity.

So I stepped up to the plate.(4) I was going to speak at TEDxMU — the independent TED event being held at the University of Missouri — and we figured out the logistics. We asked: How long would a sing-along take? What happened if the crowd didn’t sing? What happened if my guitar strings broke? What happened if the crowd watching the live stream at home couldn’t hear? What if I tripped over my guitar cable?

I was worried about everything that could go wrong. So was the TEDx team.

But I started thinking about what’s come before. Life’s always been a series of escapes for me, one larger than the last. Every few months, I do something stupid, get myself into trouble, and then figure out how to get out of it.

And slowly, I started to learn that I was just dumb enough to consistently put myself into strange situations, but I was also just smart enough to come out of them okay. That time my sister and I walked across the Moroccan border? We ended up having an amazing trip. That time I went to China with the wrong visa? I fixed it and got to experience the Olympics.

That time I my Ford Explorer nearly caught fire on I-70? I still made it to the game.

I’ve been in enough trouble that I started a series on this blog titled “Things That Comfort Me When Every Fucking Thing Goes Wrong.”

So I know: Whatever I get myself into, I can get myself out of. I try to stay in over my head at all times, but I always go into it knowing that I have a history of surviving whatever goes wrong.

Then TEDxMU came around. I had the guitar tuned. I had the thing mic-ed. I was ready for disaster.

It never came. I started singing. The crowd started singing. I started playing.

The talk ended, and I saw this:

I don’t know how I pulled it off. But I knew going in that I would. I believed fully that somehow, on stage, I would do what I had to do to survive the talk.

That was all I really needed to get up there and give a crazy thing a try.

  1. I kept up my air guitar skills, too, for what it’s worth.
  2. Some of my friends didn’t realize I had learned guitar until much later. One friend saw a guitar case at my apartment and asked if I had, as a joke, purchased a case for my air guitar.
  3. The acoustics are always excellent in bathrooms.
  4. I know, I’m mixing all my sports metaphors together, but just roll with it.

There Are No Off Days. (Jean-Ralphio and I Agree On This, Actually.)

Two things caught my attention last night and got me thinking about the work I’m doing right now. The first was this Instagram photo of the rainbow at the end of the road. (More on that photo in a second.)

The second was Jean-Ralphio.

Okay, not actually Jean-Ralphio, one of those strange, lovable TV characters on “Parks and Recreation.” It was actually Ben Schwartz, the actor who plays Jean-Ralphio on “Parks.”

I was just reading an interview with Schwartz from a few months back. He said something I especially loved about his own career so far:

“At the very beginning, I was a page at Letterman, and I freelanced for any place that would let me write any word. I wanted to do this so badly. Then when I got a tiny bit of success, I was petrified that I was going to lose it. I still feel it. House Of Lies finished filming, and I don’t know when I’m doing Parks again. The second that happened, I thought, “Fuck, I have to start writing. I have to keep myself working, because why else did I move to Los Angeles? If everyone else is working 9 to 5 every day, why shouldn’t I?” I wrote those postcard books, I’ll do short films for free, I like to keep myself creative. But there is an essence of “When does it end?” That drives me, and also gives me terrible stomach problems. The anxiety of not knowing what my next gig is keeps me hungry. I’m doing exactly what I’m doing, and I don’t want to fuck this up. There will be days where I’m not writing, but I’ll think back to when I was a page. I’d wake up at 6 in the morning, write monologue jokes as a freelance writer, go work the first page shift, sleep in the security office, work the second page shift so I could get some money, then I’d go take classes from 7 to 10 at UCB, then watch every show I could and take the last train home. I’d get four hours of sleep, and I did that for about two years. That guy would hate me if I took the day off today.”

That’s a hell of a fine reminder that there are no shortcuts. You do the work yourself. You finish what you start.

There is no plateau. There is no easy road. This life is not about a little bit of hard work and then a whole lot of coasting.

I have to keep slamming that into my skull. I’m still just learning how to do the work every single day. It takes discipline and practice, and I’m re-learning those traits, too.

There are no easy days. The work gets done, or it doesn’t. That’s my choice.

Sometimes, I have weeks like this — good weeks. Nothing big has gone wrong this week. I keep doing interviews with potential candidates for these Stry reporting positions, and the response to the project has been overwhelming. People seem to like the project! People seem excited about the idea! People don’t even seem to be insulted by the amount of money I have to offer!

And in a week like this, it feels like maybe, maybe I can just coast for a little. Things are going well. I can relax, right?

Wrong. So, so wrong, Dan.

The work continues. I can enjoy the satisfaction of a week like this, but not for long. The work doesn’t stop. There are new challenges, new opportunities. Shit I didn’t even know would happen is going to happen. I know it will.

There is so much more work to do. Gotta hire the team, gotta train the team, gotta get them out into the world, gotta find great stories, gotta get these live events going, gotta keep my stakeholders happy, gotta build the community.

There’s so much work to do. Either I get it done, or I don’t. There are no off days here.

I know what I’m shooting for. I see that rainbow at the end of the road. That’s what I’m aiming for. But I’m also aware: When I get to that spot at the end of the road, I’m going to find my goals and ambitions and dreams have shifted. The rainbow is a moving target. It’s not as much a destination as an aspiration.

That’s what’s going to keep me hungry. I don’t know what the next thing is for me, but I can’t let up now.

In the meantime, it’s all about staying sane and getting happy along the way. The journey continues. The work must get done.

Good. Better. Done.


There’s a Bruce Springsteen anecdote I really love. By the mid-1970s, he had recorded and released two albums — two really good albums — already. But Springsteen felt the pressure to turn in a breakthrough hit with his third album. He feared that if the third album didn’t go big, he might be finished in the music business.

The first song he stepped into the studio to record for that third album was “Born to Run.” Even if you don’t know anything about Bruce Springsteen, you know that song. It is a legendary, epic rock and roll song, and you won’t find a rock critic or a rock fan who disagrees with that.

Except that at the time, Springsteen himself didn’t think so.

He spent six months — SIX MONTHS! — working on that song. He spent six months working on a song that doesn’t run even five minutes long.

Springsteen, the story goes, became obsessed with the idea of making the perfect rock and roll album. He wanted to make rock and roll clichés seem brand new. He wanted to layer sound upon sound and turn it into something grander than anything that had come before.

“Born to Run” was his first stab at that perfect rock and roll sound. So he worked and worked on the song. He tried to make it perfect.

What he almost ended up doing was smothering a classic.

See, Springsteen lost all connection with how the work is done. Later, he’d tell biographers that he’d been hearing a sound in his head, and he’d become obsessed with it. Problem was, he just couldn’t explain that sound in the studio.

Maybe there really were sounds in Springsteen’s head, but I don’t think so. I like to think that Springsteen was just hearing the voices that all of us who do the work hear — the doubts, the fears, the worries.

The things that kill good work.

All of us who are doing the work — you, me, Rock and Roll Hall of Famer Bruce Springsteen — are all chasing the same thing. We’re all trying to create work that lasts, that has impact and that matters.

But no matter what you’re building or doing, there are only three stages that matter when you’re doing the work:




You start the work. You improve the work. You get the work up to your liking.

And then you decide that it’s done, and you send it out into the world.

I’ll admit that I didn’t always understand this. After all, aren’t we all striving for a certain level of success? Don’t we have personal standards to maintain?

Certainly. And as you do the work, you’ll learn to reconcile “perfect” with “finished.” With time, it’ll make sense.

Just remember for now: You’re not doing the work just for the sake of staying busy, right? You’re doing the work because you want to get it done and get it into the hands of others.

If you keep holding onto the work until it is absolutely perfect, you will be waiting a very long time. Get the work done, and get onto the next thing. You might think that you should hold onto it, that you should chase perfection, but what you’re really doing is keeping yourself from moving onto newer projects and better work.

Imperfect is okay. What isn’t acceptable is idling. When the time comes to decide if the work is done, don’t hesitate.

Stop asking yourself, “Is it ready?”

Start asking, “Is it done?”

Once you start following those rules — Good. Better. Done. — you’ll start creating a lot of work. Some of it will be good, and some of it will not.

But you won’t really know which is which until you get it out into the world.


That photo of Bruce Springsteen was taken by Takahiro Kyono and reused here thanks to Flickr and a Creative Commons license.