Heads Up.

People walk down the sidewalk in Manhattan

I keep thinking about this thing I saw a few weeks ago in New York.

I was walking down the sidewalk, and as I looked ahead, I saw something I’d never seen before: A young woman was reading a book while she walked. And this wasn’t some act of passive reading — her face was buried in the book.

It was hard to miss. She almost walked directly into me — I had to slide out of the way to avoid her. (She didn’t seem to notice.)

I know people are busy. I know everyone’s trying to get the most out of their day. But not every activity is one that allows for multi-tasking.

If you truly care about something, you’ve got to make time for it. Maybe that means putting down your phone before bed and picking up a book. Maybe it means blocking out time on your calendar to read. Maybe it means subtracting something — fewer after-work drinks, more reading. Or maybe it means finding ways to responsibility multi-task. (Audiobooks are great for the commute!)

And if you’re walking through New York City, please: Walk responsibly.

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That photo of a Manhattan sidewalk comes via Dominik Leiner for Unsplash.