Tag: keep going

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Even If You’re Working Solo, You Still Need a Team.

I had a few candidates take editing tests this week for a part-time editor role with Inbox Collective. (I paid them for their work — it’s only fair that they should be compensated for their time and talent.) And reading through their notes, I kept thinking: These edits are going to make these stories so much better! They pointed out all sorts of edits and structural changes I hadn’t thought of.

To put together a really great website, I know I need editors to help make my work better. My ideas are pretty good, but they’ll be sharpened by a smart editor.

I operate as a one-man operation, but I still need a team around me. I need part-time editors to help out with stories. I need freelance writers I can turn to. I need friends in the industry who I can talk to for advice. I need people I trust who I can bounce ideas off of. I need to do surveys and have lots of conversations with readers to get their feedback.

I need all this extra input and help. It’s hard to do this work alone. And recognizing that means that I can look for ways to add support around me to make sure I do the best work I can do.

I’m doing this solo, but that doesn’t mean I have to go it alone.

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That photo was taken by Hannah Busing for Unsplash.

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Learn From Others — But Find Your Own Way, Too.

That's a photo of someone writing down ideas on Post-It notes (and crumpling up the bad ideas)

We live in an age of copycats. When someone has success in a particular way, there’s a rush for others to copy that model.

There’s nothing wrong with learning from others. There’s no reason to make the same mistakes that others have already made. Ask good questions, listen, and learn from others. Use existing examples to make the work you do better.

But you have to find your own way, too. You have to find ways to take what you’re doing and put your own spin on it.

Only you can do what you can do. So don’t be content to copy and paste — learn from others, and find a way to make things your own.

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That image comes via Kelly Sikkema and Unsplash.

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You’ll Figure It Out.

This is Capital One Arena, where the Washington Capitals play.

I went to see my Washington Capitals play last night. The team is in an interesting place this season: They’ve got a ton of veteran players who were part of the Stanley Cup run from 2018, several young players who’ve been impressive this year, and a few players who are coming back from injuries. The coach, Peter Laviolette, has some real choices to make when setting his lineup.

And at the game last night, everyone around me had an opinion about who should start, who should sit, and which players should be playing together. If I’d polled the fans within earshot of me, I think I would’ve gotten a dozen different answers. Everyone had an opinion, and no one was happy. (The Caps lost to the rival Philadelphia Flyers, 3-1.)

But the thing I kept telling my neighbors was: There’s a long way to go in the season. It’s not the playoffs yet, and not even the stretch run leading up to the playoffs. The season’s barely halfway done. So the team has some time to figure out the answers.

It can feel like you’re in a rush to get to an answer. But there’s no rush here — the direction you’re headed is more important than the speed at which you get there.

Try a lot of things, and see what sticks. In the end, if you’re patient, you’ll figure it out.

(The Caps, hopefully, will too.)

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That photo of a Caps game was taken by Alex Korolkoff for Unsplash.

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Make It Work For You.

That's a photo of a Brother typewriter, in teal and black.

I’ve been working with a few newsletter writers who are in a period of transition. For nearly two years, they’d been writing multiple newsletters per week. Now, they’re all trying to figure out what to do next. Should they write more, or less? Should they change the way they monetize?

And my advice, over and over, has been simple: Whatever you do choose to do next, make it work for you.

There isn’t a single way forward here. There is no one-size-fits-all answer.

Which means that the right answer, for now, is the one that works for each of these writers. It’s up to them to figure out what they want to build and how they want to build it. There’s no need to build around someone else’s constraints or rules — they’re free to do what’s best for them.

Maybe that means, as I told one writer, telling their readers that they’d be taking a month off in December so they can get ahead for 2023 and pre-write the first few months of newsletters. “I’m allowed to do that?” they asked me.

You are, I told them, because this is all about making it work for you.

Maybe it means changing up the way they monetize. One writer’s been trying to push forward with a paid subscription, but it isn’t working as well as they hoped. But they do have a fairly large, engaged audience. Advertising might be a better way forward for them.

“Can I just cancel the paid offering and switch businesses models?” they asked me.

You can, I said, because if you’re going to make this work, it first needs to work for you.

What’s the best route forward? Figure out what’s best for you , and work from there.

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That’s a photo of a Brother typewriter, in teal and black. It comes via photographer Laura Rivera and Unsplash.

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Don’t Overtinker.

That's my golf swing. I think I'm too hunched over, or maybe my right elbow is too high, or maybe I need to pick a new sport.

As I’ve played more golf over the past year, I’ve realized something: It’s easy to make too many changes.

Every time I check YouTube or Instagram, the algorithm serves me with another video promising a quick fix to my swing. Sure, you’re playing decently, Dan, but what if you adjusted your stance? What if you stood up taller? What if you had more bend in the knee at impact? What if you moved the ball back in your stance? What if you bowed your wrist at the top of the swing? What if you tried a lower follow-through? No, wait, what if you tried a higher follow-through!

And it’s easy for all these thoughts to get in my head and screw everything up. On a normal day, I’m a decent golfer. Not great, not terrible — but the more swing thoughts I have, the worse I play.

When I go to the driving range, sometimes I’ll try to implement a small tweak to my swing, but usually, I’m impatient. If it doesn’t work right away, I’ll drop it, or move on to the next tweak.

But if you keep changing stuff before you have time to see results, how will you know if it’s working?

No matter what it is you’re doing — improving a golf swing, running an A/B test, trying out a new strategy — you have to be willing to be patient. Find things you want to try, and commit to them for a certain length of time. Often, it’s not the tactics that are wrong — it’s just that you didn’t wait long enough to see the results.

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That’s me, hitting golf balls at Chelsea Piers in New York. Not a bad view for a driving range!

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There’s Always More Work to Do.

the practice courts at the US Open are on right, with more courts on the left. You can see the Grandstand, one of the biggest courts at the facility, on the far left.

So we’re at the US Open last week. We’ve seen some great tennis already, but there’s one star we really want to see: Serena Williams. She’s playing in the night match at Arthur Ashe Stadium, the venue’s biggest court, but we don’t have tickets for the night session. So we do the next best thing: We find out when she’s practicing, and wait on the practice courts for her to arrive.

While we’re waiting, we’re hearing the roars from Ashe, where Coco Gauff, the 12 seed, is playing her second round match. She wins the first set, but trails 5-3 in the second set. The match seems destined for a third set. But then Gauff turns things around. She wins her serve, then breaks her opponent. The match goes to a tiebreak. We hear the roars as Gauff wins the tiebreak, the set, and the match.

And a few minutes later, we hear another round of applause from one end of the practice courts. We look up. It’s not Serena — it’s Gauff, walking out from Ashe directly onto the courts. “Her serve was off today,“ whispers someone behind us. I check the stats: Gauff finished the match with more double faults than aces. Not great.

So there she is, on Practice Court #5, mere minutes after winning a big match on center court, and she’s back out with her coach, working on her serve. For a lot of players, making the third round of a major would be a career highlight. But for Gauff, who made the finals of the US Open last year, there are clearly bigger goals in mind.

It reminded me that even the best in their field have an off day. And what do the greats do after an off day? They get right back to work.

Even when you’re at the top of your game, there’s always more work to do.

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That’s a photo I took of the practice courts, there on the right, at the Billie Jean King National Tennis Center in Queens.

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The Things You Have to Do to Get There.

There are a few different ways to become a PGA Tour member, but the most direct is by being one of the top players on the Korn Ferry Tour, which is the top minor league circuit for men’s professional golfers. Just making it to the Korn Ferry Tour itself is hard enough — it requires first going through a series of qualifying tournaments, and then life on the Korn Ferry is a grind. While the PGA Tour offers massive checks, the Korn Ferry’s prize money is relatively paltry. (The player who finished in third place in yesterday’s PGA Tour event won $885,000; the prize money for the entire field at last weekend’s Korn Ferry event was $850,000.) But to get to the PGA Tour, you have to go through the Korn Ferry Tour, so those with dreams of playing on the big tour have to go through the minors first.

And yesterday, the PGA Tour announced the 25 golfers who played well enough during this Korn Ferry Tour to qualify for PGA Tour’s upcoming season. I was reading through their bios and found myself amazed by some of their stories.

Among the qualifiers are Paul Haley II, who qualified for the PGA Tour back in 2012 but played poorly in his one season on Tour. He spent a decade bouncing around the minor leagues of golf, but will be back after a strong season on the Korn Ferry. “Maybe if you were younger, you stress out about really small things and when you play bad, it seems like the world is coming to an end,” he told a PGA Tour reporter. “You’re not going to have your best stuff every week. You’re going to miss the cut. You’re going to shoot over par. But just taking that step back and realizing everything is still pretty good.” This time, he’ll aim to stick around on the top circuit in golf.

There’s Ben Griffin, who quit golf and was working as a mortgage loan officer — until his grandfather died, and Griffin decided to give golf one last shot. (A line in his grandpa’s obit: “His motto was ‘Hit them long and straight,’ having loved golf.”) A year later, Ben qualified for the PGA Tour.

There’s Erik Barnes, who had to take a job stocking shelves at a grocery store during the pandemic (base pay: $17/hour) to make ends meet when the Korn Ferry Tour went on hiatus during the early part of the pandemic. He’s 34 years old, but after more than a decade as a pro golfer, he’ll finally make it to the PGA Tour.

And there’s Kevin Roy, who once missed the cut in five straight events, which meant that he went more than a month without collecting a paycheck. Scrolling through Instagram one day, he saw a hat with the words “Have More Fun” and bought it. While other golfers wore hats with sponsor logos on it, he wore his “Have More Fun” hat as he turned his season around and qualified for the Tour. He’s 32 and will be a PGA Tour rookie.

It’s remarkable the things that people will do to achieve their dreams — the sacrifices they’ll make, the work they’ll put in, the challenges they’ll overcome. Even people at the top of their field struggle. But sometimes, reading stories like these reminds me that it’s possible to reach the top of your field — even if it takes a little bit longer than you expected.

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At the top, that’s a video of the 25 Korn Ferry Tour members who officially qualified for next year’s PGA Tour.

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We’re Going to Make It Better.

that's a screenshot of the new Inbox Collective site

The new inboxcollective.com will be launching soon. I’ll be the first to tell you: It’s not perfect. There’s a lot it doesn’t do that I want it to do. There’s a lot we still need to figure out around photography, art, and site navigation.

But it’s going to be enough to start. It’ll have interesting stories and sign-up boxes for the newsletter — the essential parts. It’ll have a page explaining how to work with Inbox Collective. It’ll be enough.

It’ll go live, and then we’ll make it better. That’s how projects like these work. You launch, you listen, and then you start working to improve things. 

There’s no need to wait until the site is perfect. If I wait for perfect, I might be waiting a long time. Good enough is good enough for now.

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That’s a screenshot of what the new site will look like.

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Lessons From 1,000 Blog Posts.

cake and candles

This is the 1,000th blog post I’ve published on danoshinsky.com. How’d I get here?

In 2008, I started publishing on this blog, but I got serious about it in spring 2015. I was doing less writing at work, and wanted to make sure I always made time to write.

So every week since, I’ve found something to write. Some are inspired by a conversation I’ve had, or something I’ve read, or something in the news, or something happening at work. When I first started writing, I worried I’d eventually run out of post ideas, but for seven years, I’ve always found something to write about. (There’s always more to say, it turns out.)

Some of these blog posts are good, but many are not. And that’s OK! In a year, if I publish a handful of really good ones, I’m thrilled.

So how do you get to 1,000 posts? You pick a routine, and stick with it.

Mine is simple: I write, and write often.

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That photo of a cake and candles comes via Unsplash and April Pethybridge.

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You’re Never Going to Be Perfect.

that's me, standing over a golf ball on a recent round of 18 holes

There’s a lot that’s frustrating about being human, but here’s one thing that’s annoyed me a lot lately: You’re not always at your best.

There are days you show up to do the work, and things feel a little off. It doesn’t matter what the work is — it could be a project, or a big piece of writing, or a day on the golf course. Some days, you show up and know you’re not quite right, even if things felt amazing the last time you showed up to do this work.

It’s hard to accept that your body feels a little different today, that your mind’s in a different place, that your energy’s different than usual. Maybe you know why, or maybe you don’t. But you know, because you know yourself:

Today will be less than perfect.

I like being at my best. I like how confident I feel when I know that I’m doing my best work.

But there’s something to be said for getting through those days when you’re at 70%, when it’s not all there. You make the most of what you can with what you have that day. You find a way.

Accept less-than-perfect for today. Better days will come. 

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Naturally, that post was inspired by a morning on the golf course. The day before, I hit the ball so well and felt confident over every shot. The next day, it looked like I’d never hit a golf ball before. It happens. 

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